About Simply Tabasamu

Hi! I'm Josephine, but depending on when we met, you might know me as Achie. I'm the founder and joy-spreader-in-chief here at Simply Tabasamu.

My journey started when I was a little girl, sneaking scraps of fabric from my mom to sew dresses for my dolls. That spark never left. Creating with my hands, especially using bold and vibrant fabric, has always been my happy place. Add dancing to the mix, and you'll pretty much find me in my element.

Simply Tabasamu was born from those two joys: creating and dancing, and from the desire to share that feeling with others. I want to encourage people to lean into what sparks joy for them. Every piece is made to help you show up fully, feel seen, and carry joy into the world.

Most importantly, Joy is even more powerful when shared. That is why I created the Joy Club. A space to connect, uplift, and celebrate joy in community.

The Joy Club

The Joy club is a community of joy seekers, light spreaders, and people who
believe in celebrating life out loud. As a member, you'll get early access to
new drops, surprise gifts, uplifting notes, and gentle nudges to keep choosing
joy. Even on the tough days.

Every Monday, we will send you a Joy Note : a littler reminder to breathe, smile, and lean into moments of joy, no matter what the week holds. because around here, we believe that joy multiplies when we pass it on.